The problem this solves
The market landscape slide is the deck section everyone dreads owning. It has to be current, because a board member will know if a competitor raised last month. It has to be even-handed, because motivated framing gets spotted instantly by people who sit on other boards in the same space. And it has to be built from scratch each time, because the last version was assembled eight months ago by someone who has since left, from sources nobody recorded, into a file nobody can find.
The assembly work is real research: who plays in each segment, who raised what and when, who is hiring aggressively, whose positioning shifted, who quietly pivoted. Done honestly it is days of structured investigation across dozens of companies. Done the usual way it is an evening of recollection dressed as research, which produces exactly the confident-but-stale landscape that gets challenged in the meeting and undermines the credibility of everything after it.
A landscape built by mission starts from live evidence instead of memory: current firmographics, fresh funding and momentum signals, actual public positioning pulled from what each company says about itself today. Each claim in the deck carries its source, so when a board member pushes on a slide, the answer is the evidence rather than an apology, and the rest of the deck keeps the credibility the challenged slide just defended.
How the mission runs
- Frame the landscape. You name the market and the players you know; the agent completes the roster through Web Research, catching the adjacent entrants and recent arrivals that internal lists always miss. The framing pass also fixes the positioning axes the board will see, so the map answers a deliberate question.
- Profile every player. For each company, Firmographics establishes size, funding history, and trajectory, while Web Research captures current positioning, recent launches, and strategic signals. Ad Libraries adds what each player is actually spending to say in public, which frequently contradicts their stated positioning in useful ways.
- Read the momentum. The profiles are compared for momentum: who is accelerating on funding, hiring, and market noise, who has gone quiet, and where new entrants cluster. Momentum claims are tied to their observable signals, because a board landscape asserting that a rival is fading needs to show its work.
- Position the field. Every player lands on the positioning axes fixed at framing, including your own company, placed with the same even-handedness as the rest. The honest self-placement is deliberate: a landscape that flatters its author is dismissed in the room, and the whole deck's credibility goes down with it.
- Build the board deck in Gamma. The landscape becomes a Gamma deck: the market map up front, one slide per major player with their facts and momentum read, and a closing synthesis of where the market is heading and what it implies for strategy. Built to board conventions - dense enough to respect, short enough to finish.
The prompt
This is the exact objective the agent receives. Swap the obvious placeholders for your own domain, segment or channel and run it as-is from the console, Slack, or the API.
What comes back
A board-ready Gamma deck holding the full competitive landscape: a positioning map of the field, one slide per major player covering size, funding, momentum, and current positioning, and a synthesis slide on market direction. Every factual claim traces to the research call that produced it, so the deck stands up to a room of people who know the space and remembers where its own numbers came from.
Make it yours
- Re-run it quarterly with the same framing and add a movement slide: who rose, who faded, and who entered since last quarter, which quickly becomes the board's favorite page.
- Deepen the roster past the major players into the long tail of niche entrants when the strategic question is where disruption is likeliest to start.
- Ask for a battle-card appendix, one per named competitor, so the same research effort feeds the sales team as well as the board.
Frequently asked questions
How current is the research?
It is performed at run time. Funding data, hiring signals, positioning language, and advertising presence are all pulled fresh during the mission rather than from a stored snapshot, which is the difference between a landscape and a memory. Each claim carries its retrieval evidence, so currency is checkable per fact.
Will it place my own company honestly?
Yes, and that is a feature to protect. Your company is positioned on the same axes with the same evidence standard as every rival, because board members discount a landscape that flatters its author. If you want a separate advocacy slide, ask for it explicitly and it will be labeled as your framing.
What if the agent gets a competitor fact wrong?
Every fact links to its source evidence, so verification is a click rather than a re-research project. Before a board meeting, the sensible gate is a human pass over the per-player slides, checking the claims that would be most expensive to get wrong in the room; the traceability makes that pass fast.