CRM OPS
Firmographic backfill for scoring
Every company missing employee count, industry or stack gets enriched so your scoring model finally has complete inputs.
HubSpotFirmographicsTechnographics
⟨ FOR REVENUE OPERATIONS AND LIFECYCLE TEAMS ⟩
Clean data. Coordinated motion.
RevOps holds the system of record while every team writes to it differently. AstroFabric’s agents enrich, reconcile and act on your CRM with the discipline your attribution depends on.
⟨ THE JOB TODAY ⟩
Where the week actually goes.
01 /
The CRM decays daily
Missing firmographics, duplicate accounts, stale lifecycle stages. Every report built on that foundation inherits its cracks.
02 /
Intent data sits unrouted
Signals arrive - hiring spikes, technology changes, in-market behavior - and wait in a dashboard while their moment passes.
03 /
Attribution arguments never end
When the data is incomplete, every channel claims the win. Cleaner inputs end more arguments than better models.
⟨ WITH ASTROFABRIC ⟩
What changes when agents carry the work.
Continuous enrichment
Employee counts, industries, technology stacks and verified contacts backfilled and refreshed across your records, with coverage reported before and after.
Signal-to-pipeline routing
In-market accounts detected, evaluated for fit, enriched with decision-makers and written into the CRM with the evidence attached - owner notified.
Hygiene as a standing mission
Duplicates resolved, lifecycle stages maintained, ownership gaps flagged - on a schedule, with a report of exactly what changed.
Lifecycle orchestration
Segments identified from behavior, journeys mapped, sequences prepared into your email platform on approval.
⟨ MISSIONS YOU WOULD RUN ⟩
Described in plain language. Delivered end to end.
PIPELINE
Hiring triggers → routed accounts
Companies hiring for the roles that signal your category, enriched, deduped against existing records and created with owners assigned.
Hiring DataEmail FinderAttio
LIFECYCLE
Dormant segment reactivation
Behavior-defined segments surfaced from the CRM, a re-engagement journey drafted, and the sequence staged in your email platform for approval.
HubSpotKlaviyo
Three of a hundred. The full playbook library ships in every workspace, and anything you can describe becomes a mission.
⟨ GOVERNED AUTONOMY ⟩
Safe enough to actually turn on.
⟨ CONTROL PLANE ⟩ENFORCED AT RUNTIME · NOT ADVISORY
Writes queue for approval
Until you enable autonomy, every CRM write parks in an approval queue with the exact records it would touch. Nothing silent, ever.
Idempotent by design
Retried jobs find their original run instead of double-writing. Upserts key on identity, so re-running is always safe.
A trail auditors can read
Every enrichment, merge and write lands in an append-only audit log with actor, action and target.
⟨ ALSO BUILT FOR ⟩
⟨ DEPLOY ASTROFABRIC ⟩
Give your data the operator it deserves.
Cleaner records this week; coordinated motion from then on.