FOR DEMAND GEN AND PAID MEDIA

Audiences built from the list sales is working.

Matched audiences on LinkedIn, Meta and Reddit, upload files for Google, TikTok, X and Pinterest, suppression that holds out customers, and lead forms synced to the CRM. The same governed list behind the campaign and the sequence.

ONE LIST BEHIND EVERY CHANNELSUPPRESSION REFRESHEDPUSHES APPROVED
⟨ THE JOB TODAY ⟩

Where the week actually goes.

01 /

Targeting starts from a stale export

The audience in the ad account was a CSV someone pulled in March. Sales has moved on to new accounts; the campaign is still spending on the old ones.

02 /

Customers keep seeing prospecting ads

Suppression lists are rebuilt when someone remembers. Between rebuilds, budget reaches accounts that already pay you and deals already in flight.

03 /

Every platform wants a different file

Hashed emails here, company names there, a template with twelve columns somewhere else. Shaping the same list five ways is a day nobody budgets for.

AUDIENCE LEDGERTHIS WEEK · LIVE
WITH ASTROFABRIC

What changes when agents carry the work.

Matched audiences from any list

Lists, CRM segments and signal cohorts shaped to each platform’s matching keys and pushed to LinkedIn, Meta and Reddit, with match rates read back.

list → matched → rate read back

Platform-ready exports

Customer-match and list-audience files for Google, TikTok, X and Pinterest in the exact layout each upload dialog expects, delivered to Drive.

google · tiktok · x · pinterest

Suppression and retargeting on cadence

Customers, open deals and competitors held out; engaged and in-market accounts kept in; both rebuilt weekly from the CRM so targeting tracks the pipeline.

rebuilt weekly from the CRM

Lead forms in, conversions back

LinkedIn lead-gen submissions enriched, scored and synced to the CRM within minutes, and closed pipeline pushed back as conversions so the platform optimizes toward revenue.

forms → CRM · pipeline → conversions
MISSIONS YOU WOULD RUN

Described in plain language. Delivered end to end.

AUDIENCES & AD TARGETING

LinkedIn matched audience from a list

The 400-account ABM list pushed as a matched company audience, the match rate reported, refreshed every Monday.

ListsLinkedIn AdsSlack
ONE MISSION · EVIDENCE ATTACHED
AUDIENCES & AD TARGETING

Suppression audience from the CRM → Meta

Every customer and open opportunity as a suppression audience on Meta, rebuilt weekly so prospecting spend reaches new accounts.

HubSpotMeta Ads
ONE MISSION · EVIDENCE ATTACHED
SIGNALS & INTENT

Intent cohort → Google customer-match file

Companies researching your category this month, their decision makers verified, as an upload file in Drive for the campaign built for them.

Intent DataEmail VerificationGoogle Drive
ONE MISSION · EVIDENCE ATTACHED

Three of a hundred. The full playbook library ships in every workspace, and anything you can describe becomes a mission.

GOVERNED AUTONOMY

Safe enough to actually turn on.

⟨ CONTROL PLANE ⟩ENFORCED AT RUNTIME · NOT ADVISORY

Every push waits

Audience pushes park in the approval queue with the audience name, the source list and the row count. Attaching it to a campaign stays with your media buyer.

Only matching keys leave

Platforms receive hashed matching fields in the format their upload expects. Scores, evidence and notes stay on the source list in your workspace.

Budgets stay in the ad account

The platform builds and refreshes audiences. Campaign structure, bids and budgets remain in Ads Manager with the people who own them.

FAQ

Questions, answered.

Which platforms can the agents push to directly?

LinkedIn, Meta and Reddit through connected ad accounts on managed credentials, with no developer tokens or app reviews of your own. Google, TikTok, X and Pinterest receive platform-ready upload files instead: the agent produces the exact customer-list format and you upload it under Audiences.

How does suppression stay current?

A standing mission rebuilds customer, open-deal and competitor audiences from the CRM on the cadence you set and pushes the refresh for approval. The same suppression applies before any list becomes a prospecting audience, so the exclusion is enforced at the source rather than remembered.

Can it close the loop with the CRM?

Yes. LinkedIn lead-gen form responses sync into the CRM enriched and scored, and qualified or closed-won events push back to LinkedIn as offline conversions, so the platform learns from pipeline instead of clicks. Every sync and push is logged and approval-gated.

⟨ DEPLOY ASTROFABRIC ⟩

Put the pipeline in the ad account.

The first matched audience this afternoon; suppression refreshed every week after.