Facebook and Instagram spend under one reader: performance explained, creative fatigue caught early, competitor ads watched - and drafts that arrive paused, waiting for a person.
Meta accounts reward attention and punish neglect faster than any other channel - creative fatigues, audiences saturate, and the numbers drift while everyone is busy. Connected, the account gets a standing reader: missions audit campaigns against benchmarks, spot the creative losing its click-through before the month does, and put the two most valuable changes at the top of every brief.
The competitive layer is native here: the ad library means your rivals’ creative strategy is public, and missions read it - what they run, how long it lives, what angle they are testing - beside your own account, turning ad ops into a two-sided view.
Campaign and ad-set performance against category norms - what to scale, what to kill, in plain language.
Frequency and response curves watched so tired creative is flagged while a refresh still saves the campaign.
Competitor creative tracked - launches, longevity, angles - and folded into your creative planning.
New campaigns and ads draft in a paused state and queue for approval - born reviewable, never live by surprise.
Real missions from the playbook library - run them as-is from the console, or read the full article behind each.
Create a performance report for my Google Ads and Meta Ads accounts for the past month - spend, CPA, ROAS, creative fatigue, the three biggest wins and leaks - and build …
From last month's ad performance and my competitors' current creative, draft next month's campaign structure with audiences, angles and budgets - push the drafts paused f…
Check my ad accounts for anomalies - CPA spikes, delivery drops, budget overruns - explain anything unusual, and send the alert summary to me on WhatsApp.
From last month's ad performance and my competitors' current angles, draft next month's campaign structure, then generate the actual creatives - a square and a story imag…
Connections are scoped to one workspace, every card has a disconnect button, and outbound actions honor your approval policy.
No - managed credentials again: the hosted connect flow signs you in and binds accounts without you owning a Meta app. Minutes, not weeks.
Drafts are created paused and activation is a gated write: it waits in the approval queue with campaign, budget and targeting stated. Nothing delivers because an agent decided so.
What Meta makes public in its ad library: active creative, formats and run timing. That is enough for a real read on strategy - and it is the same data your rivals can see about you.
One connection, eight specialist agents, one budget ledger - and your approval policy on everything outbound.