The problem this solves
Somewhere out there this week, a set of companies is researching exactly what you sell. The signal exists; the problem is that nobody on the team has a standing job called 'check who entered the market this week and tell sales'. Intent platforms produce dashboards, and dashboards require someone to log in, interpret, filter, and forward. That someone has a full-time job already, so the check happens sporadically and the pipeline it would have created never forms.
Raw intent lists are also noisy in a way that burns seller trust fast. A single anonymous visit is weak evidence; a sustained multi-week research pattern across several people at the same company is strong evidence. If the list that reaches sales mixes the two indiscriminately, reps chase a few duds, conclude the signal is junk, and stop reading. The ranking and the context around each account are what make an intent feed usable rather than ignorable.
Distribution is the final gap. Sales lives in Slack; managers want the full artifact in email. A workflow that ends in a CSV on someone's desktop serves neither. The insight has to arrive where the team already works, in a shape that takes thirty seconds to act on. Anything slower or farther away gets skipped in a busy week, and the whole radar quietly stops mattering.
How the mission runs
- Sweep the week with Intent Data. The agent queries Intent Data for companies showing active research on your category - AI customer support in the canonical prompt - over the trailing week. It collects every account with a qualifying signal, capturing the topics touched and how the activity has trended.
- Rank by intent momentum. Accounts are scored on momentum rather than raw volume: sustained, accelerating research across multiple topic touches outranks a single spike. The ranking is the editorial judgment that makes the top of the list trustworthy, so a rep can work it top-down without second-guessing the order.
- Add company context with Firmographics. Each ranked account is enriched through Firmographics with size, industry, and location, so the entry that reaches sales reads as a real company with a shape, and obvious mismatches for your ICP are filtered before anyone spends attention on them.
- Brief the top 20 into Slack. The agent posts the top 20 to your #sales channel, each with a two-line context blurb: who they are, what they researched, and why they rank where they do. It is formatted to be read on a phone between calls, because that is where it will be read.
- Email the full list as a CSV. The complete ranked list, beyond the top 20, goes to your inbox via Gmail with the CSV attached. Managers get the full picture for territory planning while the channel gets the actionable cut, and the same artifact is versioned week over week for comparison.
The prompt
This is the exact objective the agent receives. Swap the obvious placeholders for your own domain, segment or channel and run it as-is from the console, Slack, or the API.
What comes back
Every week: a ranked top-20 briefing in #sales with per-account context, and the full intent-ranked company list in your email as a CSV. Each account shows what it researched, its momentum trend, and its firmographic shape. The team gets a repeatable Monday ritual of fresh, ordered demand instead of an intent dashboard nobody opens.
Make it yours
- Split the radar by segment: one Slack post for enterprise accounts, one for mid-market, so each pod sees only the demand it can actually work.
- Track a competitor's category instead of your own to catch buyers evaluating the alternative while the decision is still open.
- Tighten the cadence to daily during a launch window or a conference week, then relax back to the weekly rhythm once the surge of category attention passes.
Frequently asked questions
How is momentum different from a raw intent score?
Raw scores reward volume, which favors big companies with lots of traffic. Momentum weights the trend: an account whose research is accelerating week over week ranks above one with a single large spike. In practice momentum correlates much better with an open evaluation you can still influence.
Can reps trust that the top of the list is workable?
That is the design goal of the ranking plus the firmographic filter. Obvious ICP mismatches are removed before the briefing, and each entry carries its evidence, so a rep can see in one glance why the account is there before spending a touch on it.
Does this write anything into our CRM?
This mission deliberately stops at Slack and email, so the team can build trust in the signal first. Once the weekly list proves itself, a companion mission can stage the qualified accounts into your CRM behind the same review gate every write goes through.