The problem this solves
A domain is the one identifier that stays stable while everything else about a company changes: the name gets rebranded, the headcount doubles, the office moves, the CRM record is duplicated under three spellings. Starting the profile from <company.com> rather than a typed name is what lets every later lookup - firmographics, technographics, funding, news - land on the same company instead of a namesake.
The profile itself is a fifteen-minute chore that gets done badly under time pressure. The about page is skimmed, headcount is taken from a stale directory, the last round is remembered rather than looked up, and the news is whatever the first search page shows. Three months later someone else repeats the same fifteen minutes because the notes were never written anywhere the team could find them.
Notion is usually where the team wants it: a database under Accounts with properties that can be filtered, so a profile written once is found again by the next person who touches the account.
How the mission runs
- Resolve the domain to one company. The Company Intelligence Agent takes <company.com>, reduces it to the root domain and resolves it to a single company record, checking that the site, the legal name and the social handles agree. If the domain belongs to a subsidiary or a product brand, the profile says so and names the parent.
- Pull firmographics: what they do, size, growth and offices. Firmographics supply the description in the company's own words, the current headcount with its trend over the last year, the HQ address and the other offices with their locations. Growth is stated as a direction and a figure with the date it was measured, and every number links to its source.
- Summarize the stack from technographics. Technographic data returns the technologies detected on the company's properties. The agent groups them by function and keeps the summary short - the CRM, the marketing platform, the analytics and data tools, the infrastructure - with first-seen dates, so the profile reads at a glance instead of listing every script.
- Add the latest funding, leadership and three news items. Funding and news data supplies the most recent round with date, amount and investors. Leadership names and titles come from the company record and from the team page found by web search. The three most recent news items are chosen by date, each with a link and a one-line summary, and the agent skips reprints that merely repeat an older announcement.
- Save the page to Notion under Accounts. The profile is written as a page in your Accounts database with the properties filled - domain, industry, headcount, HQ, last round, last updated - and the body holding the sections above. If a page for the domain already exists, the agent updates it in place and notes what changed at the top.
The prompt
This is the exact objective the agent receives. Swap the obvious placeholders for your own domain, segment or channel and run it as-is from the console, Slack, or the API.
What comes back
A Notion page under Accounts for <company.com> with what the company does, headcount and its trend, HQ and offices, a grouped stack summary with first-seen dates, the latest round with investors, the leadership team with titles, and three dated news items with links. The database properties are filled so the page sorts and filters with the rest of your accounts, and every figure links to where it came from.
Make it yours
- Ask for the profile in Google Docs or as a Slack post to a deal channel when Notion is where the notes go but the conversation happens elsewhere.
- Add the buying committee with verified emails and the profile becomes the front half of an account plan.
- Point it at the twenty domains on list <name> and the agent creates or updates twenty Notion pages in one run.
Frequently asked questions
What if a page for this company already exists in Notion?
The agent matches on domain, updates the existing page and writes a short note at the top saying what changed. It never creates a second page for a domain it already finds in the database.
Where do the leadership names come from?
From the company record and from the team or about page the agent finds through web search, with each name linked to the page it was read from. Ask for people search when you also want tenure and emails.
How current is the headcount figure?
Each figure carries the date it was observed, and the trend compares it with the same measure a year earlier. Rerun the prompt at any time and the page updates in place.
Does a rerun cost credits?
Yes. Each lookup is metered and logged, a rerun pays only for the sources that answer, and the audit trail shows exactly which lookups ran for the page.