⟨ THE ASTROFABRIC BLOG ⟩

Field notes from the agentic GTM era.

Articles on where go-to-market data is going, playbooks you can run today, and reports on what the data says - written by the team building the agents that source, enrich, verify and deliver it.

⟨ THE REFERENCE SHELF ⟩

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ArticleAudiences & ad targeting

How to Improve Matched Audience Match Rates: 7 Fixes

Low match rates start in your data, and the fix does too. Seven upstream improvements - verification, waterfall enrichment, freshness - that lift matched audience match rates.

Sep 10, 2026 · 10 min read
ArticleAudiences & ad targeting

How to Build a Suppression Audience for B2B Ads

Build a suppression audience from verified, enriched records and exclude customers, open deals and disqualified accounts across LinkedIn, Google and Meta.

Sep 10, 2026 · 10 min read
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