What does data infrastructure for enrichment mean?+
The layer that takes any file, list or CRM segment and returns it complete: names resolved to domains, firmographics, technographics, funding, news and people filled through a waterfall of licensed sources, every field carrying its source and date, written back after approval. Autonomous agents run it end to end.
What does a waterfall actually do?+
For each field, the agents ask the licensed source most likely to have it, check the answer, and only ask the next source when the first returned nothing or disagreed with what is already known. Fewer calls per row, better coverage on the long tail, and a source recorded on every value.
Which fields can be enriched?+
Domain and legal entity, industry, headcount and growth, revenue range, headquarters and locations, founding year, funding stage and rounds, technologies in use and recent changes, news, parent and subsidiary relationships, and for people the current title, seniority, department, verified email and direct phone.
Can it enrich a file that only has company names?+
Yes. Names are resolved to canonical domains first, using any other columns as context, with a confidence score per row. Ambiguous matches keep their alternates and are held for review, so a common name never quietly enriches the wrong company.
How does write-back into the CRM work?+
The agents build a field-level diff against the current records in HubSpot, Pipedrive, Attio or Zoho CRM, showing old value, new value and source. A person approves the batch once and only changed fields are upserted; the previous values remain in the run history.
How much does enrichment cost?+
Company enrichment is a few credits per row, a verified contact is a few credits, and resolving, checking and exporting are free. Every rate is shown before the run starts, misses on contact finding cost nothing, and plans start at $49 per month.
Can I enrich from my own code or agent?+
Yes. list_enrich, company_lookup, tech_stack and person_enrich are tools on the REST API, the MCP server and the CLI, so a script or an agent you already run can enrich a batch and read the same rows, sources and dates the console shows.