Every message grounded in what actually changed at the account this week: the posting, the round, the technology switch, the new hire. Agents read the evidence per row, write in your voice, and stage the drafts where you send from.
First name, company name, a line about the industry. Buyers can tell homework from merge fields, and reply rates say so.
Reading the news, the postings, the profile, then writing something specific. At forty accounts a day it is the first thing cut.
Referencing a round that closed two years ago, or a role the person left. Personalization at scale fails loudly when the facts are stale.
Hiring, funding, technology change, news and intent for the account; role, tenure and recent moves for the person, read before drafting.
Openers, sequences, subject lines, call notes and LinkedIn messages under your brand kit and approved proof points.
When the list splits by industry, stack or signal, each segment gets its own angle and every draft inherits it.
Drafts land in Gmail, Instantly, Lemlist or the CRM as paused sequences and draft messages, with the evidence attached to each.
For the companies that just posted the relevant roles, a first touch to each VP naming the posting and one company-specific insight.
Two-line openers and three talking points for every account on the call sheet, written into the Sheet beside the phone.
For fifteen target accounts, each champion’s recent posts summarized and a comment-then-connect-then-message plan per person.
Three of a hundred. The full playbook library ships in every workspace, and anything you can describe becomes a mission.
Every personalization claim is verified against the signal it cites before the draft is staged; stale facts are flagged, never sent.
Voice, banned claims and approved proof points, set once, injected into everything written in your name.
Drafts wait in the tool you send from until you approve; nothing reaches a prospect on an agent’s judgment alone.
For the account: hiring by team, funding rounds, technology adoption or change, news and intent on your topics. For the person: title, tenure, recent moves and, where you connect LinkedIn, public activity. Each draft names the specific fact it was written from and links to the source.
The brand kit holds your register, banned phrases and proof points, and every draft is written under it. Edit a draft and the correction persists in workspace memory, so after a few rounds the drafts arrive sounding like your best writer on a good day.
Yes. Call notes, two-line openers and talking points per account are written into the call sheet beside the verified phone, and LinkedIn connection notes and comment-then-connect plans are drafted for the rep to send by hand.
The first forty drafts, each naming what changed, before the next call block.